The Boochcraft team is blazing the trail with California’s very first hard kombucha.

Booch on a mission

At Boochcraft we are on a mission to inspire people to live an exceptional life. One that is bold, adventurous, and full of excitement. A life rich with meaningful relationships and a supportive community. Simply put, to live cultured. It’s not just our tagline, it’s our anthem.

Core Values

  • Be Bold.

     

  • Give a Shit.

     

  • Own It.

     

  • Do Better.

     

     

  • Bring the Party.

     

Bring the Party. - Boochcraft

OUR Story

Boochcraft was founded by three friends from Ocean Beach, San Diego. They sought out to create a hard kombucha that tasted great, inspired connection, and was based in quality.

Seeing the need for an alcoholic beverage with integrity, they created a craft brew you could not only enjoy, but also feel good about drinking. Millions of SCOBY’s later, Boochcraft was born with a
mission to inspire vitality, support local farms, build
community and have fun along the way.

 

 

ADAM HINER

Co-Founder / Stunt Man

Origin: Virginia

Adam has been brewing regular kombucha for over a decade and began brewing for retail sale at his own restaurant in 2011. His restaurant, Local Habit, was the first restaurant in San Diego to offer kombucha on tap and likely one of the first in the country. Adam’s passions include surfing, acroyoga, organic gardening, cooking and building culture around Boochcraft.

ANDREW CLARK

Brewmaster / Co-Founder

Origin: Arizona

With over 10 years experience brewing beer, wine, cider, mead, and (of course) kombucha, Andrew isn’t shy when it comes to fermentation. When he’s not fine tuning kombucha recipes and tinkering with the brewery equipment, you’ll find Andrew tending to his urban farm comprising of chickens, bees, worms. and a toddler.

 

TODD KENT

CEO / Co-Founder / Square Pusher

Origin: Tennessee

Todd has been a serial entrepreneur for the past 22 years. Creating a culture of community at each business is a goal of Todd’s and he really looks to create that “family feeling” inside the office. When not working you can find Todd blazing a trail in arenas including endurance racing, acroyoga, rock climbing, body work and spending time with his two daughters.

 

RACHEL GOMEZ

Brand Director / Aux Cord DJ

Origin: Oregon

Rachel spent the last decade handling PR/Marketing at various record labels and agencies in the music industry. As a Bend, Oregon native, craft breweries and kombucha are in her blood, which made the transition into Boochcraft seamless. Today, Rachel manages the events department facilitating all things fun and boozy. When she’s not running around slinging Booch, she’s utilizing her survival skills by sleeping, running, eating and drinking.

 

NATALIE MICHEL

Sales Director / Ambassador of Buzz

Origin: California

Natalie enjoys introducing Boochcraft to soon-to-be Super Fans (it’s a thing), and finds purpose in building relationships while in the field. She holds a B.S. in Nutrition Science and finds a natural passion with kombucha and probiotics and their influence on gut and overall health. Natalie brings both experience and professionalism to the management team, thanks to thirteen years at a leading worldwide law firm. When her Booch buggy is parked for the evening, Natalie enjoys cycling, pilates and checking travel destinations off her lifelong list.

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